Tiger Woods Is Supporting A Candidate For President, But Won’t Tell You Which One
Which candidate? You’ll just have to guess, won’t you?
As expected, Wolfe didn’t ask Woods any tough questions, except one. At the end of the interview, Wolfe asked Woods, “Who are you supporting for President?”
Woods answered, while smiling, “One of the candidates. One of the two, definitely.” When asked if he didn’t want to talk about politics, Woods said, “No, it makes things a lot more complicated.”
Brooks believes this infers that he’s supporting John McCain, but I think it actually infers the opposite. Supporting John McCain would actually be a less controversial stance for Tiger Woods. Why? Because the demographic Woods is selling to — the demographic any golfer is selling to, really — is far heavier on affluent middle-aged white men than any other marketing base in sports. It would probably be more controversial among these demographics if Woods, a mixed-race Asian and African American, supported Barack Obama. A nod to John McCain might, as they say, appease the base.
I have no idea who Woods is supporting. It’d be a far more prudent economic decision for the almost-billionaire to see McCain in office, but maybe, at some point, self-interest isn’t all he’s got working. The point is that I have no idea, and neither does anyone else, which is why Tiger Woods is so good at what he does. He’s a blank slate.



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As a final note, I believe Tiger, as he always does, was speaking generally and his quote has been taken out of context. I believe he was saying that, in general, bringing a discussion of politics into his life just complicates things, not who he will vote for complicates things.
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But really, I think the overlap between Tiger's demographic and John McCain voters is probably slightly greater than the overlap between his demographic and Obama supporters. I think that's fair to say. It's also fair to say that he would face criticism from both sides, no matter what.
Anyway, I didn't take him out of context. I agree that what he was saying is that regardless of his positions it is complicated for him to discuss politics. Obviously, it's bad for business, either way. My point is that I have no idea who Woods would support because I don't know anything about Tiger Woods, which is the exactly way he wants it.
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Now leave me alone. I need a nap.
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