Tottenham’s ‘Naming Rights Stadium’: Let’s Call The Whole Thing Off
The Tottenham Hotspur, London’s other-other professional football club, are in the midst of getting a new stadium thrown together. Nice, right? Everyone loves new stadiums. Does anyone not like new stadiums? No. Even taxpayers that get screwed out of public funds for new stadiums under the false pretenses of “revitalization” and “positive urban growth” love new stadiums. It’s universal.
So everyone, including Brian at Run of Play, is good and excited about the new stadium, though Brian might be excited for a different reason. Why? Because in each new sketch or photo of the park, “Naming Rights” is more and more prominent.
This makes sense. A stadium can’t exactly use Lorem Ipsum on its sketches, right? But at this point, given the economy, maybe it makes sense for Tottenham to abandon hopes of a template-filling sponsor and just call the thing “Naming Rights Stadium.” Postmodernism isn’t dead yet.
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