A Few Last Thoughts On The Jordan Crawford/LeBron James Dunk That Never Was
Because it’s basically a matter of National Security at this point …
1) This video has to come out at some point, right? Some lackey at Nike accidentally getting his paws on it Burn After Reading style? Or would the Nike reps be so ridiculous as to actually destroy the tapes right away, making sure nothing of that sort happens? If that’s the case, then we’ll obviously never see this dunk.
2) OK, so let’s suppose the video is still circulating. The smart move would be for them to bring it to light, make LeBron have some fun with it, maybe get Jordan Crawford involved somehow (though, of course, you can’t profit off college athletes!), and turn a negative into a positive quickly. As long as LBJ can laugh it off, admit he was being over-protective, and let that be that, I think he comes out looking OK. Not great, but certainly better than before.
3) If this tape no longer exists, it’s a lose for everyone. Lose for LeBron and Nike, because they don’t get to spin this story in their favor. Lose for us, because we don’t get to see the dunk. Lose for Crawford, because he doesn’t get to thump his chest out a bit.
4) There’s another possibility here. LeBron and Co. will come out with some excuse, an excuse that is fairly plausible — Oh, we took it because we wanted to package it nice for Crawford! We took it because you can’t film college and pro athletes together, even though we told you earlier you could! — and some people will buy it, and some people won’t, and then it probably comes out, or maybe it doesn’t, and then we (mostly) all forget about it, and we (mostly) all find something else with which to occupy our time.
Oh, and there’s more quotes from one of the dudes that got the dunk on camera. A few of note:
They claimed you weren’t supposed to be shooting the college and the pro guys working out, and I was told earlier in the day that you could, and there was no media policy saying you couldn’t. It had to have been because LeBron — he played terribly all day, actually. Those three games he played terribly. So my guess is he didn’t want anybody seeing the footage. That’s the only thing we could think of.
And:
There was a guy in charge of the media who took my tape, and he’s like, “You know what, lemme just pass this by the Nike guys, and I’ll give it back to you in the morning.” But the next morning, he said the director at Nike actually wanted the tape himself, so I have no idea where it is.
Charming, eh?
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