Tim Tebow: The Brand Amongst Brands
Things we know: Tim Tebow is an infinitely likable bro. Now of course, because of his do-no-wrong personality, he’s ripe for mocking. His over-hyped brand rubbed plenty of college football fans wrong the last two years. But even the blackest of hearts can realize why he’s so beloved, why college football announcers verbally fellated him during his tenure at Florida. The dude has mass appeal. He just does.
And it’s his likability mixed with his clean, wholesome brand and good looks that make him a prime candidate for a pitchman once he ascends to the NFL. In fact, according to Darren Rovell who checked in with the Davie-Brown Index to see how marketable Tebow is, the results came back quite favorable.
According to the DBI, Tebow is:
* More known than Aaron Rodgers (Packers).
* More appealing than Brett Favre (Vikings), Tony Romo (Cowboys) and Tom Brady (Patriots).
* More of a trendsetter than Ben Roethlisberger (Steelers), Eli Manning (Giants) and Drew Brees (Saints)
More of a trendsetter than Eli Manning! I don’t believe it. Anyway: Whether Tebow will succeed on the next level is still up for debate. His throwing style is giving some pause, and if a team can’t work with his unique skills otherwise (say putting him at tight end or giving him only a few downs a quarter), Tebow might have some trouble finding a niche at the next level.
But as far as raking in the cash as far as endorsements go? The dude should be set. Until he decides to donate it all to charity and live in the stadium of whatever team he plays for. He’s just that giving, folks.



As you’ve likely seen/heard, Tim Tebow suffered a pretty nasty concussion in Florida’s win over Kentucky on Saturday. (
So, SEC media day(s) revealed — as it so often does — a few choice facts. One: Houston Nutt is full of twangy inspirational sayings. Two: Tim Tebow is wasting the greatest female slaying opportunity of his life which I have no doubt, not a single one, that he will someday regret saving himself for marriage. Three: Steve Spurrier didn’t vote for Tim Tebow in the preseason All-SEC voting. He voted for Ole Miss’s Jevan Snead instead.
And by “best,”
Tim Tebow is one of the best college football players of all time. There’s not a ton of debate in that. There is, however, a lot of debate on whether he is going to project as a pro quarterback. I linked this yesterday in Lost Time, but